REACH Australia is a growth accelerator created by Second Century Ventures, an early-stage technology fund, backed by the National Association of REALTORS®.

REACH leverages 100 worldwide bilateral partnerships in 85 countries and an unparalleled network of executives within real estate and adjacent industries. Second Century Ventures’ REACH Accelerator manages a portfolio of over 100 technology companies.

REACH Australia will help launch and accelerate the most promising new technology companies in real estate and adjacent industries through an intensive event-based program. Headquartered in Sunshine Coast, REACH Australia will leverage an exceptional community of real estate industry executives, investors, mentors, and entrepreneurs along with the global REACH Accelerator network. Photography by Aro Ha

Meet the REACH Australia Team

Peter Schravemade

Managing Partner

Peter Schravemade is the Managing Partner for REACH ASEA and a respected figure in the global real estate industry. He previously served as the global director of sales, marketing, and revenue for, where he played a crucial role in the company's rapid growth.

In 2019, Peter was named Elite Agent's Most Influential Person in the Asia/Pacific region. His insights have been featured in major publications such as the Wall Street Journal, Forbes, Inman News, and many others. He has also been accepted as a contributor and member of the Forbes Magazine Business Development Council.

With over 20 years of experience in the real estate industry, Peter has amassed a wealth of knowledge and expertise. He has worked in property sales, property management, brokerage ownership/management, commercial leasing, and virtual property marketing, and has also been involved in print, radio, and television advertising.

Peter's extensive background and expertise have made him a sought-after speaker and consultant in the real estate industry. He has become a regular at international conferences and expos, and prior to the pandemic, he spent over 300 days on the road in 2019, speaking to audiences in 22 countries.

In 2021, with international travel limited, Peter focused on conducting groundbreaking research into listings marketing in the American property industry. This research has been used to guide and inform many brokerages and franchises.

Ebonnie Schravemade


As the Director for REACH Australia Ebonnie Schravemade works closely with companies in the cohort, providing strategic planning and guidance on the growth of proptech companies across the Asia Pacific region.

With a 15-year career in senior leadership roles spanning the organic fair-trade wholesale, property finance, and property technology industries, Ebonnie brings with her a wealth of experience. Across all of her roles, she has established an impressive track record of developing and implementing systems, managing major national and international accounts, troubleshooting, problem-solving, outsourcing, strategic planning, process improvement, and devising creative, innovative new ways to succeed.

Most notably, Ebonnie was the driving force behind the global powerhouse BoxBrownie. During her time with the Australian property technology powerhouse, she was responsible for positions including operations, and General Manager Elect. On her departure, nearly all of the systems being utilised at the proptech company had her involvement in the conceptualisation, development, and management.

As the director of REACH Australia, Ebonnie ensures that the program’s executives have the best workplace practices possible and that the program maintains positive business relationships with its partners.

Committed to sharing her in-depth knowledge of business structure, efficiencies, and processes with both start-ups and scale-ups alike, Ebonnie continues to utilise her knowledge, expertise, and wisdom by providing advice, counsel, network contacts, and political and cultural know-how, together with ongoing personal support and encouragement for proptech companies to foster their career development.

Tom Ellis

Entrepreneur in Residence and Portfolio Manager

Tom Ellis is an experienced professional with a background in corporate finance, mergers and acquisitions, and private equity. He has played a key role in the launch and success of multiple businesses across the financial services, technology, and manufacturing industries. He has worked with major financial institutions, such as the CBA and Westpac, on leverage finance transactions.

He played a pivotal role in setting up a family office for a large, private family with deep links to China, before deciding to venture out on his own and launching Pebble Ventures, a company focused on providing M&A strategy and corporate advice.

In addition to his work in the financial sector, Tom has also been heavily involved with emerging companies having worked in business development, leadership, and sales.

At REACH Australia, Tom serves as an Entrepreneur in Residence and Portfolio Manager where he is responsible for overseeing the portfolio as a whole.

With his extensive experience and expertise in the world of finance, Tom is well-positioned to help guide REACH Australia toward continued success.